Traffic Analysis

Every website owner that is keen in getting good traffic to their website should first try to understand the nature of traffic they are currently getting for their website. You should know the number of visitors that you are getting every day, every week and every month. You must also make sure that you know the keywords that are attracting traffic to your website.

You must also try to find out the visitor traffic to your website as opposed to the traffic received by your competitors. Only when you have all these information, you will be able to come up with effective strategies to enhance your traffic. So traffic analysis is the starting point of all your SEO efforts if you are trying to implement SEO for an established or existing website. Of course brand new websites will not have any such history to start with. However, whether it is a brand new website or an existing website, you will have to constantly monitor your visitor traffic as part of your SEO efforts.

This will help you measure the effectiveness of your SEO efforts. Today there are many tools available for the webmaster for traffic analysis. You must choose only the best traffic analysis tools available in the SEO industry. Unreliable traffic analysis tools will mislead you by giving you wrong reports. However, you don’t have to worry as we have listed some of the best traffic analysis tools available in the market.

Gs.statcounter.com

All SEO efforts should include website traffic monitoring and website statistics analysis. StatCounter Global Stats is one of the best places for you to start reviewing your website traffic.

This traffic analysis tool helps webmasters get complete website statistics. This is a free website statistics analysis tool. You will be able to use this tool from any part of the world as this is an online stats tool. This tool will provide you with the following information: Type of browser used by the visitor, version of the browser, operating system used by the visitor, search engines through which the visitor entered your website and more.  The information provided is quite comprehensive. You will be able to assess your website’s current performance and also assess the effectiveness of your SEO efforts by comparing the stats.

When you are using online statistics tools, you will have to make sure to find reliable tools. Most of the traffic analysis tools that you find online are free tools but not all of them offer reliable services or maintain good standards. This website stats tool will help you have all the traffic details at your finger tips to help you make well informed search engine marketing efforts.

Alexa.com

Alexa.com requires no introduction. Traffic analysis information offered by Alexa is unmatched in the industry. You will be able to find all the crucial traffic details of your website. This is one of the most respected websites on the web. Finding Alexa ranking of your website is very important to assess the value of your website at any given point of time. Alexa tools and site statistics information are totally free for use.

Making traffic analysis at Alexa.com is very simple and easy. All that you will have to is to type in your URL and click the search button. You will instantly get a lot of useful information such as Alexa rank, number of sites linking to your website, list of top 10 keywords that bring traffic to your website. You will also be able to get a graphical representation of your visitor traffic and compare the traffic rate. You will also be able to find the sites receiving the highest traffic for each keyword that is driving traffic to your website. This is certainly one of the best features that you can use for competitor analysis and make the necessary changes.

Compete.com

Compete.com is a powerful traffic analysis tool. Compete.com offers paid as well as free site traffic analysis. This is however one of the most expensive site analysis tools. Paid version of traffic analysis tool starts from $199 and goes up to $499.

Free version of the tool gives you very limited information. If you want some substantial information, you will have to go for paid subscription. Compete.com has a large database of around 2 million users whose search behavior pattern is recorded into their system. Compete.com allows you to compare up to 5 websites at a time in the free version. In the paid versions you will be able to compare from 50 to 250 websites. Enterprise customers will be able to compare unlimited websites.

Using Compete.com you will be able to analyze competitor keywords and their online strategies. This information is very important for any website owner that is trying to fight stiff online competition. Using this traffic analysis tool, you will be able to find sources for your SEO link building as well as find the best sites for affiliates. This traffic analysis tool is ideal for webmasters that have a generous budget for their search marketing efforts.

Quantcast.com

Quantcart.com is an advanced traffic analysis tool. This is an online tool that gives complete demographics of your website visitors. You will be able to have a very clear picture about your website’s traffic. This will help you decide the right online marketing efforts and SEO efforts. You will be able to find information such as the age of the visitors, gender of the visitors, their family income group and more. Such information is considered highly valuable to come up with effective marketing strategies.

Quantcast.com offers instant access to all the valuable data about a website and its traffic. To analyze your website’s traffic through Quantcast.com, you will be required to add a line of code to your web pages that you would like to track. Using cookie tracking Quantcast.com will collect a lot of information about your visitors. Quantcast.com offers more of demographic statistics as opposed to the other analytics tools that give the webmasters information on the browsers behavior such as browser type, keywords that brought the required traffic etc. Quantcast.com helps you position your website, products and services better in the market. This is a free online website traffic analysis tool.